Direct. Insurance. Marketing.

We help businesses turn their data into meaningful information to execute profitable marketing campaigns.

Strategy

• User/Client Requirements
• Define Project Outputs/Benefits
• Examine Internal & External Environments
• Understand Client Goals & Culture
• Problem Definition & Solution

Analytics

• Data Infrastructure: Fields/formats/flows
• Customer Profiling/Data Analysis
• Gap Analysis
• CRM Data Warehouse
• Propensity Modeling
• Data Preparation: Washing/Exclusions